For over a decade, Kantar has tracked thousands of brands in 54 markets. Year after year, they have concluded that growth happens when brands dare to be different and meaningful. Such brands are more easily remembered, grow faster and earn more.
The rest of them can easily drown in the noise.
Yet many continue to choose the safe one-size-fits-all-solutions and end up looking the same, communicating similarly, and fighting in the same noisy channels.
That's why Pønk Marketing exists.